In the heart of Paris, high fashion meets everyday elegance through the eyes of Creative Director Aleksandra Olenska. Her remarkable journey and insightful perspectives provide a masterclass in style, artistry, and the cultural reflections of fashion. With her background working for renowned brands such as Chanel, Celine, and Vanessa Bruno, Aleksandra brings a unique blend of creativity and practical fashion wisdom. Here we delve into her fascinating career, her view on fashion trends, and her tips for embracing one’s personal style.
The Inspirational Journey to Paris
Aleksandra Olenska’s path to becoming a creative director began in London, where she worked as a fashion director for an art and fashion magazine, styling for illustrious publications like Vogue and Harper’s Bazaar. A deep love for Paris’s natural beauty and historical richness drew her to the French capital. A move initially intended for New York shifted to Paris to be close to her ailing father. This turn of events led to a fulfilling career at the French fashion brand Vanessa Bruno, marking the beginning of her Parisian adventure.
What Does a Creative Director Do?
The role of a creative director in fashion is multi-faceted. As Aleksandra explains, it involves guiding the visual and branding direction of a fashion house, crafting a cohesive identity for the brand each season. This role demands a high level of creativity and vision, as well as the ability to collaborate with various teams to bring the brand’s identity to life through clothing, accessories, and overall aesthetic direction. This includes crafting the story of the brand’s woman, embodying themes, and ensuring every piece reflects the brand’s DNA.
From Trends to Personal Style
Aleksandra’s approach to fashion is both innovative and anchored in reality. Her experience working with top brands has shown her that fashion isn’t just about setting trends; it’s also about how people adapt these trends into their own lives. She encourages fashion enthusiasts to be their own style detective, examining their wardrobe to align with their lifestyle and preferences. According to Aleksandra, the key to true style lies in personal expression and practicality—combining avant-garde pieces with timeless classics to create a unique yet functional wardrobe.
Navigating the Fashion Capitals: Paris vs. London
Having worked in both Paris and London, Aleksandra provides an intriguing comparison between the two fashion hubs. London’s fashion scene, influenced by its punk heritage, is bold and experimental. Conversely, Paris exudes a more classic, chic aesthetic that resonates with timeless elegance. Aleksandra finds joy in blending elements from both cities, creating a harmonious mix of creativity and tradition.
Embracing Positivity and Practicality in Fashion
Aleksandra discusses the importance of tailoring and practicality in creating a wardrobe that truly serves the individual. Whether it’s choosing shoes that are comfortable for a city stroll or investing in versatile pieces that can be altered for the perfect fit, her advice is rooted in celebrating one’s attributes and dressing for the present moment. She emphasizes the necessity of feeling good in one’s clothes, which in turn fosters confidence and self-expression.
Sustainable Fashion: The Future of Style
As the fashion industry grapples with sustainability issues, Aleksandra highlights the growing prominence of secondhand markets and vintage shops. In Paris, she frequents places like Didier Ludo, renowned for its museum-quality vintage pieces. She advocates for investing in quality items that last, fostering a more sustainable approach to fashion consumption.
Upcoming Projects: French Style Course
Aleksandra is set to launch a French style course, designed to help women around the world infuse their wardrobes with a touch of Parisian elegance. This online course will offer group and one-on-one sessions, focusing on fashion as well as home décor, and connecting like-minded women in a supportive, stylish community.
Aleksandra Olenska’s journey from a fashion director to a celebrated creative director in Paris is a testament to her visionary approach to fashion and dedication to helping people discover their own unique style. Whether you’re looking to understand the intricacies of high fashion or seeking practical advice to enhance your personal wardrobe, Aleksandra’s insights provide an invaluable guide. For more on Aleksandra Olenska’s style philosophies and upcoming projects, be sure to visit her YouTube channel and follow her on Instagram or check out her website here.
